Studies show that customer experience leaders outperform customer experience laggards.*

And creating a great experience starts with deeply understanding your customers.

That's where I come in. 

 

LEAD

With 20+ years of experience, I've led projects around vision and strategy setting, brand retention and building, as well as tactical UX research. 

IDENTIFY

I lead cross-functional teams and projects to identify growth opportunities through research, and work collaboratively to carry key insights into product concepts within fast-paced, innovative environments.

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connect

My approach is to uncover insights through empathy: deep listening and acute observation, whether I'm observing face-to-face or looking at data. I connect the dots to help product, design and marketing teams create something meaningful.

I am passionate about making great experiences

I'm an evangelist - I'm naturally curious - I'm an educator - I'm a people watcher 

I respond to business needs by identifying influencers and getting them on board early for maximum impact.

 

I collaborate with key stakeholders - Analytics, Marketing, Product and Design - to integrate both qualitative and quantitative insights so we're making decisions based on the all available data. 

 

 


*

Customer Experience in the Digital Age, Harvard Business Review, October 2015

The Business Impact of Customer Experience, Forrester, 2014

Customer Experience Imperative, Forbes BrandVoice, 2016